Our life stories don't matter!

Before you get upset with me, read a little bit further; I promise it'll be worth it! I read a fascinating book: Writing Without Bullshit by Josh Bernoff. I suddenly realized that my emails and voicemails were sharing my life story with my customers, not what they actually needed to know! So I revolutionized how I communicated with people through email, voicemail, and on the phone. Everyone has full schedules today. By swiftly sharing the reason for my email or call, their ti

Our life stories don't matter!

Before you get upset with me, read a little bit further; I promise it'll be worth it! I read a fascinating book: Writing Without Bullshit by Josh Bernoff. I suddenly realized that my emails and voicemails were sharing my life story with my customers, not what they actually needed to know! So I revolutionized how I communicated with people through email, voicemail, and on the phone. Everyone has full schedules today. By swiftly sharing the reason for my email or call, thei